JUNE 1, 2010 Early Adopters Add Shopping-Cart Apps to Fan Pages to Sell Items, Services By SARAH E. NEEDLEMAN After learning how to market themselves through tweets and status updates, some small companies are taking the next step: selling directly to consumers via social-networking sites. Merchants on Facebook and MySpace are adding e-commerce stores to their fan pages, hoping users will scan lists of for-sale items and services—such as floral bouquets, hand-crafted jewelry and spa treatments—and click a button to add them to online shopping carts. (MySpace is owned by News Corp. , publisher of The Wall Street Journal.) The e-commerce trend, also being adopted by............ http://online.wsj.com/article/SB10001424052748704596504575272850463019656.html?mod=rss_whats_news_technology
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